With the forthcoming launch of the new CityRover model range, Rover gains an important expansion of its market coverage. CityRover is an attractive modern 'city sector' small car that provides the most competitive value-for-money blend of space, performance and specification available in the £6,500-£8,500 price band. Although compact and easy to drive and park, it has a roomy and user-friendly 'tall' package in a semi-MPV style, with easy access for all ages, from babies in carrycots to mature citizens.
At launch, all CityRover models have a 1.4 litre OHC 85Ps petrol engine and five doors, which compares favourably with the many price rivals that offer smaller engines and only three doors. The new model will be sold through all MG Rover dealers and benefits from the regular three year/60,000 mile warranty and 6 year anti-perforation cover.
Rover's designers and engineers have given CityRover a distinctive modern Rover appearance inside and out. CityRover uses the new-style Rover Viking Ship badge.
Following careful analysis of the key customer profiles in this market area, a range of four derivatives ('Solo', 'Sprite', 'Select' and 'Style') has been developed, with the two mid-range choices respectively emphasising sporting style or luxury. CityRover provides a strong entry-level underpinning to the Longbridge built Rover 25, 45 and 75 model ranges and will significantly strengthen the business activities of Rover and its dealer network.
MG Rover Group added a bold new extension to its small car range - the Rover Streetwise. The Rover Streetwise is a specialised range based on the popular Rover 25 platform, but offering a distinctive new personality of its own. Designed to complement the existing Rover car range while significantly broadening the marque appeal, Streetwise is in tune with a growing European sub-sector for small cars with an 'urban-tough' attitude.
Rover Streetwise features large wheels and raised suspension for greater ground clearance and a higher viewpoint. For extra toughness and durability, it has robust moulded bumpers, wheelarch protectors and rubbing strips all in a scratch-resistant dark grey-grained finish. Standard fit roof bars on all models offer a versatile carrying facility to complement the spacious interior and boot.
Inside, Streetwise has its own specially-designed seating and trim treatment, with individual front and rear storage plus individual sports-style seating for four as standard, yet it retains a practical and versatile 60/40 split folding rear seat squab.
Rover Streetwise is available with a selection of petrol and diesel power units, various transmissions and three trim levels. Initially launched with the twin-cam alloy 1.4 litre K Series petrol engine in both 84Ps and 103Ps tune plus the 101Ps L Series turbo-diesel unit, all with 5 speed manual transmissions. Phasing in after launch was an additional petrol engine with manual transmission, and a 1.8-litre K Series unit with Stepspeed CVT automatic transmission. Other markets may take different power train options.
Rover 25 (2004)
The exterior style changes to the Rover 45 include a new front bumper design, a deeper integral front grille and twin lens headlamps and integrated indicator lamps, beneath a tough clear cover, that together give the 45 a much fresher and entirely more modern face.
At the rear the treatment is even more substantial, with a new, more angular rear bumper with re-positioned number plate, and a clean-panel rear boot / tailgate treatment giving a more defined rear appearance, enhanced on all models (4dr Saloon and 5dr Hatchback) with a rear lip spoiler for a completely new design style. Other exterior changes include body coloured side rubbing strip and lower sill extensions, giving a lowered body appearance.
The new fascia design includes four styled circular air vents that give definition and feature to the centre and ends of the fascia, and each finished in chrome. A narrower wood fascia insert dresses the interior appearance for a more subtle interpretation of this traditional Rover feature. The insert is also available in a new range of finishes - burr walnut for the Rover traditionalists, and for Rover customers after something a little more contemporary, light oak and dark oak finishes are also available.
Comfort - Automatic Temperature Control
A key new comfort specification feature introduced on Rover 45 is Automatic Temperature Control (ATC) air conditioning. This luxury feature allows the precise desired temperature of the air conditioning to be set, in Fahrenheit or Centigrade, with an external temperature display and solar sensor compensation. The new control panel is fully integrated in the console. This appealing new feature is standard on Club SE and Connoisseur models and is therefore available from an affordable £12,995.
Rover 75 (2004)
Rover 75 Coupe Concept (2004)
Rover 75 Limousine (2004)
Rover 75 Tourer (2004)
Rover 75 V8
The new full-depth open grille is reminiscent of the archetypal Rover P5B. Like the P5 and other V8-powered Rovers since, the imposing and distinctive appearance of V8 derivatives is matched by a motoring experience that has no peers in this segment of the market. The Rover 75 V8 four-door saloon is derived from the company's much-respected large car platform. Driving the rear wheels, the in-line mounted 4.6-litre engine is matched to a smooth automatic transmission to offer refined yet effortless performance entirely in keeping with the long-distance, no object associations of this famous marque.
Rover's famously comfortable seats have been trimmed in leather, designed to complement Rover's new Light Oak theme on Connoisseur SE, or Dark Oak on Contemporary SE models.
Under the bonnet, the flagship V8 power unit develops 260Ps and 410Nm of torque that is fed to the road through the rear-wheels. Cruise control and traction control systems are standard equipment. The traction control ensures that the considerable torque is deployed to good effect, whatever the conditions, while delivering rapid acceleration up to a top speed of 151mph.
The proven 4.6-litre engine is now mated to a smooth automatic transmission. A new electronic engine management tune and unique exhaust and intake systems provide an impressive combination of refined cruising and an assertive soundtrack under hard acceleration.
The V8 chassis is derived from the acclaimed rear drive MG ZT platform, launched last year. However, substantial revisions to chassis tuning have delivered a more compliant ride without sacrificing the inherent confidence and stability of the basic platform. In keeping with the immense reserves of V8 torque, the chassis has been tuned to deliver a rewarding yet relaxing driving experience.